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Our Why

Our WHY, our reason for existence, is YOU, our members — and we take you and our mission to serve very seriously.

This Is Much Bigger Than Banking.

We’re a not-for-profit financial cooperative that’s been serving our community since 1977. Inspired by our mission and vision, we’re certified as a Community Development Financial Institution (CDFI), low-income credit union, and Juntos Avanzamos credit union, which means our purpose is to provide inclusive, affordable, and accessible financial services that make a difference in our members and our community.

Santa Cruz Community Credit Union is a not-for-profit financial cooperative that promotes economic justice. We are local, independent, and member-owned.

Santa Cruz Community Credit Union pursues a vision of vital local communities whose members contribute individually and collectively to a just society. In our vision, all people have full access to economic opportunity and have resources to make effective financial decisions for themselves, their families, and their communities.

  • We believe in economic justice for our community, where everyone has the opportunity to achieve their financial, personal, and business goals.
  • We believe in playing by the rules and delivering services with honesty and integrity, and we expect the same from our members.
  • We are a financial cooperative that believes that our members as owners have a shared responsibility for the sustainable success of the Credit Union.
  • We believe that we succeed when our members succeed.

In Focus – SCCCU Blog

Raising Money-Smart Kids in an Instant-Gratification World

Raising Money-Smart Kids in an Instant-Gratification World

January 28, 2026
Money may seem like a challenging topic to discuss with your children, but it’s important to start...
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Allowance or No Allowance: Let’s Set the Record Straight

Allowance or No Allowance: Let’s Set the Record Straight

January 28, 2026
More parents are talking to their kids about money today than ever before. According to recent resea...
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Love and Money: How to Talk Without Tension

Love and Money: How to Talk Without Tension

January 28, 2026
Many couples find it challenging to discuss money without letting emotions cloud the conversation. B...
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