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Naughty or Nice? How to Spot a Holiday Shopping Scam
The holiday season is almost here, and that means gift lists, great deals, and plenty of online shopping. Whether you're hunting for the perfect present or taking advantage of a can't-miss sale, holiday shopping has a lot to love. Unfortunately, scammers love this time of year, too.
With more people shopping online, checking delivery notifications, and searching for bargains, fraudsters have plenty of opportunities to trick unsuspecting shoppers. But don't worry! A little awareness can go a long way toward keeping your money and personal information safe.
Here are six common holiday shopping scams to watch for, along with simple ways to protect yourself.
1. The Deal That's Just Too Good to Be True
You've found it! That popular gift everyone's talking about, and it's 75% off. What a bargain, right? Maybe. But before you click "Buy Now," take a closer look.
Scammers create fake websites and advertisements offering unbelievable discounts on popular products. Their goal is to collect your payment information or take your money without ever sending the merchandise. So before you buy, be sure it's a retailer you can trust. If you're shopping somewhere new, look for independent reviews, check the website address, and compare prices. Remember, a website with "https" isn't automatically legitimate.
The golden rule: If a deal seems too good to be true, it probably is.
2. The Package Delivery Surprise
Holiday shopping means packages, and lots of them! That makes fake delivery notifications especially convincing. You might receive a text or email claiming there's a problem with your delivery. Maybe your address needs updating, or you owe a small shipping fee. The message includes a link to fix the problem, but clicking it could lead to a fake website designed to steal your information.
Play it safe: Don't click links in unexpected delivery messages. Instead, visit the shipping company's official website or app and enter your tracking number directly.
3. The Fake Online Store
Some scammers go all out for the holidays, creating professional-looking online stores complete with product photos, customer reviews, and festive promotions. The problem? The store isn't real. You might receive a counterfeit product, something completely different from what you ordered, or nothing at all.
Do a little detective work: Before buying from an unfamiliar retailer, check its contact information, return policy, and independent customer reviews. Be especially cautious if the store only accepts payment through gift cards, wire transfers, or payment apps. A little research before checkout can save you a big headache later.
4. The Gift Card Trick
Gift cards are a holiday favorite because they're easy, convenient, and let recipients choose something they'll love. Unfortunately, scammers love them, too. Some fraudsters impersonate businesses, government agencies, or even someone you know, demanding payment through gift cards. Others tamper with cards displayed in stores and steal the funds once they activate them.
Keep your gift cards safe: Buy gift cards directly from trusted retailers, inspect physical cards for signs of tampering, and keep your receipts. And remember, legitimate businesses and government agencies won't demand gift cards as payment for bills, fines, or emergencies.
5. The Holiday Giveaway That Isn't
Who wouldn't love winning a free shopping spree or a popular holiday gift? Scammers use fake contests and giveaways on social media to grab attention. You might receive a message announcing you've won, but there's a catch. You need to provide personal information or pay a small fee to claim your prize.
Don't fall for the excitement: Be suspicious of giveaways you never entered. Verify promotions through the company's official website or social media account, and never pay to collect a supposed prize.
6. The Urgent Message from Your Financial Institution
Imagine receiving a text saying suspicious activity has been detected on your account. You're instructed to click a link or call a number immediately. It sounds serious, and that's exactly what scammers want. Fraudsters often create urgency to pressure you into acting before you think.
Pause before you respond: Don't respond to unexpected requests for passwords, PINs, or verification codes. Contact your financial institution directly using a trusted phone number or its official app.
Keep Your Holidays Merry, Bright and Scam-Free!
The holidays should be about making memories, not worrying about scams. Shop confidently, stay alert, and keep your hard-earned money where it belongs. After all, the best holiday gift you can give yourself is a little extra peace of mind!
- CATEGORIES: Financial Education Fraud & Scams

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